WordPress training with individual support for small businesses

Short answer: yes, it exists, and for small businesses it is usually the only format that really works. I teach WordPress exclusively as 1:1 support: on your real website, with your real content, at your pace. Online via Zoom or MS Teams, €109 per hour, with a free 20-minute initial call beforehand and 30 days of email support afterwards.

Why I no longer offer group courses and how such a training session actually works is explained below.

Why standard group courses fail small businesses

An open WordPress course has to suit everyone, and so it never quite suits anyone. The typical picture from my practice:

• In the room sit a club board member with a Gutenberg blog, a sales agency with a WooCommerce shop and a medical practice assistant with an Elementor site. Three completely different sets of problems.
• Everyone practises on a demo installation. Back at the office, their own backend looks different: a different theme, different plugins, different permissions. The transfer fails.
• The pace is a compromise. The quick ones get bored; the slow ones fall behind from module 3 onwards.
• The questions that actually matter (“Why does our contact form break?”, “Who is allowed to publish pages here?”) don’t fit into the curriculum.

For a corporation with 40 editors, a standardised curriculum pays off. For a business with one to five people who look after the website on the side, it is a waste of money.

What “individual support” means with me

No curriculum; your project is the teaching material:

• We work in your installation. Your hosting, your theme, your page builder, your plugins. What you learn works exactly the same the next day.
• The content comes from your everyday work. You bring the tasks that are actually on your list: a new service page, updating a price list, shrinking images, checking the backup. We solve them together instead of simulating them.
• You type, I coach. I don’t take over the mouse. Steps you have done yourself stick; steps you only watched don’t.
• Your roles are reflected. Who on the team publishes, who only writes, who may touch plugins: we set that up properly straight away.
• You get a written guide. At the end of each session I write down the steps for your recurring tasks, in your words, with your menu paths.

A typical process in four phases

1. Initial call (20 minutes, free). I look at your site and ask: who maintains it, what should change, where do things stand? Afterwards I tell you openly how many hours are realistic, even if the answer is “two hours will do”.

2. First session (2–4 hours). Finding your way around the backend, your three most frequent tasks worked through completely, a safety net set up (backup, updates, logins). After that you can work on your own without being afraid of breaking something.

3. Practice phase (1–2 weeks). You do it yourself. Whatever gets stuck, you note down. Email support runs alongside.

4. Follow-up session (1–2 hours). We work through your notes and go one step deeper: SEO basics, performance, shop topics, whatever is coming up.

For many small businesses that means 4 to 6 hours in total. If you want to build a complete new site yourself with guidance, you are more likely to end up with three to four two-hour sessions over two to three weeks. More on realistic time frames in my article How long does it take to learn WordPress?.

What it costs, and when it pays off

My hourly rate for training and support is €109 per hour (excl. VAT), billed to the minute. No package prices, no minimum purchase, bookable from one hour: you pay for the time we need.

For small businesses the numbers usually add up quickly. If you currently hire an agency for every text change, five small changes a year are often already more expensive than one training session after which you do it yourself. And you gain something that is hard to put a number on: you can correct a wrong opening time yourself on a Friday evening instead of waiting until Monday.

What I do not promise: that you will be a web designer afterwards. The goal is independence in maintaining and extending your site, not building client projects.

Who this is not right for

Fairness is part of it:

• You don’t want to maintain the website yourself at all. Then training is the wrong lever; let’s talk about ongoing maintenance.
• You need a certificate or a course confirmation based on a fixed syllabus that qualifies for public funding. Institutional providers in Austria (WIFI, BFI) do that better.
• You want to train ten employees at the same time. Then an in-house group course makes more sense. With two or three people, though, 1:1 with a second person alongside works well.

Which training formats are generally worth considering for business owners, I compare in WordPress course for business owners.

Frequently asked questions

Is there WordPress training with individual support for small businesses?
Yes. All my training sessions run as 1:1 support online on the client’s website, €109/hour, without a fixed curriculum. A free 20-minute initial call clarifies your needs in advance.

Does the training take place online or on site?
Exclusively online, via Zoom or MS Teams with screen sharing. I don’t offer on-site appointments. In my experience, remote is also the better format for software training: both sides see the real environment, the session can be recorded, and there is no travel time.

How many hours do I need?
For maintaining an existing site, typically 4 to 6 hours spread over two appointments. For a guided build of a new site, 6 to 10 hours.

Can two people from the team take part?
Yes, at no extra charge. Up to about three people, the sessions stay individual enough.

What happens if I get stuck afterwards?
30 days of email support are included. After that you book follow-up hours as needed or hand over the maintenance.

Do I need any prior knowledge?
No. If you can write emails and save files, you have enough of a foundation. Prior knowledge only shortens the time.

Which page builders do you cover?
Gutenberg, Elementor and Bricks, plus WooCommerce for shop topics. Which builder suits you is covered in the comparison Bricks vs. Elementor vs. Breakdance.

Next step

If you want to know whether, and how much, training your business really needs: the initial call is free and without obligation. I’ll tell you honestly if two hours are enough.

Request an initial call · Details of the offer: WordPress courses and remote training